Great variety of designs Warema’s new Spectrum awning collection now available – unique modular collection concept facilitates consultation and sales
Warema's innovative Spectrum awning collection offers a number of new design options for awnings. In line with current indoor and outdoor living trends, the collection presents a variety of trendy colours and designs as well as many functional fabric qualities. The newly designed collection slipcase with many practical extras provides specialised Warema retailers with comprehensive support for customer consultations and sales talks.
Warema's new Spectrum awning collection fulfils the desire for a sense of well-being and closeness to nature. It also picks up on the trend towards healthy living and the creation of enjoyable and relaxing outdoor living spaces in the home. The Spectrum collection features three innovative motifs with vibrant colours and inspiring designs. The Nature motif emphasises conscious awareness of nature using natural designs and warm earthy tones, while the Pure motif features muted colours and a fresh design that embodies trends like "new cocooning" and "healthy living". The Create motif reflects the joy of spending time with others and a new sense of community through vivid colours and invigorating contrasts.
Trendy colours and fabric qualities to meet every requirement
Inspired by the three motifs, the new Spectrum awning collection is available in six colours: red, yellow, grey, beige, blue and green. This selection guarantees the right solution for every taste and every interior design style. The collection designs are available in different fabric qualities, enhancing versatility even more. Apart from the standard acrylic awning fabric, special functionalities are available for particular requirements. The sustainable sun shading fabric Starlight Blue, for instance, is made from 85% recycled PET and certified pursuant to the Global Recycled Standard (GRS). The extremely durable polyester fabric Sunvas Perla FR is also brand-new. Thanks to a special coating, it is both weatherproof and flame-retardant (building material class DIN EN 13501-1: B-s1, d0) – an ideal solution for the commercial building sector and the food service industry in particular.
Modular collection concept for successful sales talks
To assist its specialised partners with customer consultations and sales discussions, Warema has opted for a simple structure based on the available colours and motifs, along with a modular collection concept that is precisely tailored to everyday use. The sturdy slipcase has a practical handle for easy transportation and has room for two of the three collection folders, ensuring the right collection is always at hand. The grey/beige Spectrum folder contains the most popular fabric samples and best-selling colours; the yellow/red/blue/green Spectrum folder is aimed at customers who are interested in a specific colour scheme and are drawing on personal inspiration. The third folder contains all functional fabric samples with special properties regarding sun shading, fire safety, water resistance and sustainability. Each folder is clearly structured with high-quality colour and fabric samples, making it easier to find the right fabric and colour. Sturdy metal runners reinforce the colour samples and ensure durability. A QR code on each page leads to the WAREMA Collection Assistant, which offers additional information on fabric types and possible applications. Warema also offers personalised collection folders exclusively for specialised retailers qualifying as prime partners. With the new Spectrum awning collection, Warema is all set for a successful outdoor living season.
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The new outdoor living is here: Warema's Spectrum awning collection offers a variety of trendy colours and designs as well as different functional fabric qualities.
The sturdy slipcase has a practical handle for easy transportation and has room for two of the three collection folders, ensuring the right collection is always at hand.
The clearly structured collection folders contain colour and fabric samples that simplify consultations and sales talks.
The clearly structured collection folders contain colour and fabric samples that simplify consultations and sales talks.
Transparent colour charts help match the colour of the selected fabric to the frame by means of cut-outs.
Each folder is clearly structured with high-quality colour and fabric samples, making it easier to find the right fabric and colour.
Sturdy metal runners reinforce the colour samples and ensure durability.
The Nature motif emphasises conscious awareness of nature through its natural design language and warm earthy tones. The Create motif is perfect for customers who prefer vivid colours. For those in search of muted tones, the Pure motif is the way to go.
With the new Spectrum awning collection, Warema is all set for a successful outdoor living season.
The QR codes in the folders link to practical online collection assistants, which offer additional information on fabric types and possible applications of the Spectrum awning collection.
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