Year-round access to patio spaces is becoming more and more crucial to success in the gastronomy sector. And there are few better examples of this than Lars-Hendrik Hein, a former restauranteur and now part of Warema’s Business Development HoReCa (Hotel Restaurant Catering) team, serving as its direct, expert contact with specialised retailers. “Outdoor spaces don’t just create a special restaurant ambience; they also bring in additional money”, he explains. Reliable sun and weather protection is essential here. Warema has set up a dedicated expert team to provide its specialised retailers with optimal support during relevant projects in the hotel and gastronomy sector. This interdisciplinary team – which includes specially trained application engineers, statics experts and service staff – is well-acquainted with planning and implementing overall concepts and the successful maintenance of such complex systems. The manufacturer and the local, specialised sun shading partner must work together closely to best meet the specific needs of outdoor gastronomy. Together with its extensive sales network and specialised retailers, Warema offers a perfect all-round service that covers everything from initial consultation through to fully assembled systems (where required) and beyond.

Premium technology isn’t enough
Above all, restauranteurs want specialised retailers to provide custom solutions that protect against sun and weather while offering maximum operational reliability. Then there are questions of financing and return on investment. For this reason, Warema doesn’t just support its specialised partners with the details of the planning stage; it can also advise them on funding opportunities or calculate a system’s expected amortisation period. Specialised retailers also receive useful tools and services for consulting and implementation.

Specialised partners boost their knowledge of sun and weather protection in outdoor gastronomy with themed training and qualifications. By the end, they know everything they need to provide successful, expert customer consulting and project planning. Once a specific project is underway, the experts from the Business Development HoReCa team support specialised retailers in all aspects of planning and performance.

Variety seals the deal
There are very few limits when designing individual sun and weather protection systems. “As a full-range provider with over 60 years’ expertise, we offer an optimal solution for every sun and weather protection requirement in the hotel and gastronomy sector – holistic, carefully considered and precisely tailored to gastronomic requirements”, says Christian Thomas, Head of Outdoor Living Roof Systems and Business Development at Warema. Specialised retailers benefit from Warema’s vast range of systems here. These include smart awnings, pergolas, slat roofs, patio roofs, fabric roofs and sun sails as well as the tried-and-tested parasols from Caravita, part of the Warema Group – everything from a single source. Within the “Outdoor Living à la Carte” communication campaign, which helps specialised retailers to address customers, a specially developed consulting brochure combines inspiration and visualisation with key facts: it summarises and clearly illustrates all Warema sun and weather solutions relevant for hotels and gastronomy.

There is a clear trend towards cubic roof systems such as slat roofs. Robust and long-lasting, they have a unique, high-quality design and offer optimal weather protection, even in strong wind and rain – and not just in the summer. This is all down to their modular, freely selectable features, including side elements made from glass, wood or high tensile textile fabric. LED lighting and radiant heaters create an extraordinary ambience and allow outdoor spaces to be used practically all year round. One particular feature of the Warema range is that multiple slat roofs can be combined to form group or star systems. This enables customers to create secure, large-scale roofing for lucrative and flexible seating areas that can be used all year round. Star systems are often the perfect option when retrofitting a building, maximising space utilisation.

The end is just the beginning
Since a system is only as good as its care and maintenance, Warema has expanded its service portfolio here too. From environmentally friendly cleaning and care products to targeted customer training and the service hotline, simple solutions are guaranteed with a quick turnaround.

“We work closely with our specialised partners, sharing values and employing high quality standards, flexibility and rapid decision-making”, says Lars-Hendrik Hein. “Together, we will work the outdoor gastronomy market segment and provide business owners with optimal support as they design their outdoor spaces.”

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